Project Overview
As graphic designers, we developed a cohesive brand identity for a campaign promoting union awareness among young workers. This included creating a logo and visual elements that resonate with the target audience. We designed a responsive website for both desktop and mobile, providing easy access to information and resources.Our work extended to social media, where we created engaging content like images, videos, and infographics. We also designed posters, merchandise, and other printed materials to promote the campaign offline. The goal was to establish a unified and impactful presence across all channels, encouraging young workers to learn about their rights and the benefits of union membership.